BeResponsive Media was a feature story in today’s edition of allNovaScotia.
HALIFAX — The online newspaper that operates solely on a paid subscription model caters to business leaders around the Atlantic Region. All of their articles are protected behind a hard paywall to prevent non-subscribers from accessing content.
From the article: “BeResponsive noticed frustration with firms unsure if the thousands spent on marketing was working. So, Tonen and Holmes collected data to show the return on investment of their marketing campaigns.”
You can read the complete story on allNovaScotia. You will need an account and then search for BeResponsive.